Frequently Asked Questions

Gurl Brand is a pure cotton-focused women's and unisex streetwear label. We design limited drops built for gurls who don't compromise on fabric quality or aesthetics. Every piece is transparently labeled — you'll always know exactly what it's made from.

It means cotton is our default standard and our guiding principle. The majority of Gurl Brand garments are 100% pure cotton. For select styles where construction or performance requires it, any additional materials are fully disclosed on every product page. We never hide a blend or use "cotton" as a marketing term.

Yes. Gurl Brand offers both women's fit styles (cut for the female form) and unisex styles (relaxed, oversized silhouette). Fit type is always specified in the product description. See our Sizing Guide for full details on how to choose.

Gurl Brand releases products in limited quantities. We do not restock sold-out items. When a piece sells out, it's gone. This is intentional — it keeps the product exclusive and ensures we're not overproducing.

Most are. The majority of our collection is crafted from 100% pure cotton. Where any other fiber is used, it is fully disclosed in the product listing. We never blend without telling you.

Synthetic fabrics like polyester trap heat, harbor bacteria, release microplastics, and can disrupt your skin's natural microbiome. Cotton breathes, regulates temperature naturally, and biodegrades. It's a simple standard we hold ourselves to because it's better for your body and better for the environment.

Cotton can shrink slightly, especially on first wash in warm water. We recommend washing cold and laying flat to dry. Our vintage-washed and acid-wash pieces have already been pre-treated, which minimizes further shrinkage. See our Care Instructions for full guidance.

These are garment treatments applied during manufacturing that give cotton a naturally faded, lived-in appearance. The fabric has already been treated, so additional fading in the wash is minimal. These pieces are pre-shrunk as part of the treatment process.

Every product description clearly states the fit type. Women's fit is cut for the female form. Unisex is a relaxed, boxy silhouette. Our full Sizing Guide includes measurement charts for both fit types.

Check the fit type first. For women's fit, go up if you're between sizes. For unisex, go down for a more fitted look or stay true to size for the classic oversized streetwear silhouette. When in doubt, email [email protected] with your measurements.

Women's fit styles run true to size. Unisex styles are intentionally oversized — they are designed to be worn larger. Most gurls size down 1–2 from their standard size in unisex styles.

Currently, Gurl Brand ships within the United States only. International shipping is in development — sign up for our newsletter for updates.

Orders are processed within 2–3 business days. Most packages arrive within 9–12 days after shipping. Estimates exclude holidays and carrier disruptions.

You'll receive a shipping confirmation email with tracking details once your order ships. You can also track your order via our Order Tracking page.

Yes, if the order hasn't shipped yet. Email [email protected] immediately with your order number and updated address. Once an order has shipped, we cannot modify delivery information.

You have 30 days from receiving your order to start a return. Items must be unused, unworn, and unwashed. Email [email protected] with your order number and we'll send a return label within 2 business days.

Return shipping costs are the responsibility of the customer unless the item arrived damaged or defective — in those cases Gurl Brand covers the return shipping entirely.

Final Sale items, underwear, pajamas, swimsuits, socks, and masks cannot be returned for hygiene reasons.

Once your return is received and approved, store credit is issued immediately or a refund to your original payment method within 5–7 business days.

Yes, if it hasn't shipped yet. Email [email protected] as soon as possible. If your order has already shipped, it must go through the return process after delivery.

Email [email protected] or use the Contact form on our website. We respond within 2 business days.

Not currently. Gurl Brand operates exclusively online at thegurlbrand.com. Check our Stockists page for authorised retail partners who carry select pieces.

Authentic Gurl Brand pieces are only sold at thegurlbrand.com and through our listed authorised retail partners. Every piece includes our signature branding and full fabric content label.